SEO, or Search Engine Optimization is the process of optimizing your website for attracting more traffic from search engines like Google and Bing, by ranking higher in the search engine result pages (SERPs) for relevant search queries. Search engines like Google use over 200+ factors known as Google Algorithms to return the result of your search query in a split second. Check out this helpful SEO Infographic which explains all about search engine optimization in a nutshell.
The end goal of SEO is always Quality Traffic that translates into Business Opportunities.
Why Choose Digitrio’s SEO Services?
If you want to improve your current website traffic and maintain it in the long term, we are the right choice for you. We don’t give false guarantees, provide measurable SEO services, and have no lock-in contracts – all for the benefit of our clients. We also don’t believe in humdrum techniques like guaranteed rankings. In reality, what does ranking give you? Traffic! If so, why aren't they guaranteeing traffic?
At the end of the day, it doesn't matter how many page 1 rankings you get, or how that number compares to previous months or years. Would the owner of a brick-and-mortar store celebrate if he occupied a good shop location but received no increase in footfall traffic to his shop? Of course not.The real measurement of success is turnover and profit.
Which is why at Digitrio, we go beyond simply tracking rankings for a narrow set of keywords. Rather, we look at the impact on organic traffic (Acquisition), relevance & quality of traffic (Behavior), and how likely this traffic is to lead to a sale, lead or conversion (Conversion).
Benefits of Search Engine Optimization (SEO)
If you're still unsure about investing in SEO, consider these reasons first:
- Targeted Audience
There are no better potential "clients" than from SEO, since they are already actively searching for products/services you are offering.
- Huge amount of Traffic & Leads
Unlike Pay-per-click (SEM), the amount of traffic is not limited by what you spend
- 24/7 Advertising
Your website listing on Google will be there 24/7 - Monday to Sunday, since the Internet is always connected.
- Cost Efficient (Great ROI)
SEO is the one of the most cost-effective ways of internet marketing, a small investment for long-term growth.